Introduction







 

producing results with periodicals
Organizations like American MetroStudy, Andres Construction Services, Cistercian Prep School, Greyhound Lines Inc., JH Ranch, Kimball Hill Homes, N. Dallas Chamber of Commerce Soccer Association Classic League, Southwest Airlines Pilots' Association, and Value Inc. have used Stewart Custom Publications to improve their internal and external print periodicals.

The following case studies illustrate how first-rate journalism has produced unexpectedly positive results for a variety of very different organizations.

Wade Andres, president of Andres Construction Services, needed a way to update his prospects about the firm's new projects and promote the company's commitment to customer satisfaction.

Fr. Peter Verhalen, headmaster of Cistercian Prep School, dreamed of a more connected alumni community that would be more likely to support the school.

John Kramer, president of the Southwest Airlines Pilots' Association, wanted to improve the image of his 3,000-plus member union to help influence lobbyists, Congressmen, and executives at Southwest Airlines.